Omnichannel Banking Economy

In modern market conditions, customers who purchase banking products require a high level of service. In particular, they require continuous real-time service with the ability to instantly “switch” between service channels. The article analyzed the economic component of the omnic...

Full description

Bibliographic Details
Main Authors: Sergey A. Vasiliev, Eugene R. Serov
Format: Article
Language:English
Published: MDPI AG 2019-11-01
Series:Risks
Subjects:
Online Access:https://www.mdpi.com/2227-9091/7/4/115