Predictory Effect of Food Quality on Patronage of QuickService Restaurants in Port-Harcourt, Nigeria.

Research indicates that Quick Service restaurants have many opportunities to focus on aspects which will enhance their competitive advantage. Consumers enjoy visiting establishments where food quality is good as this supports the value-for-money notion. While restaurant service and the ambience gene...

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Bibliographic Details
Main Authors: N. Gladson Nwokah, NNE, Kenneth -Adiele
Format: Article
Language:English
Published: AfricaJournals 2018-01-01
Series:African Journal of Hospitality, Tourism and Leisure
Subjects:
Online Access:https://www.ajhtl.com/uploads/7/1/6/3/7163688/article_8_vol_7__1__2018.pdf