DIGITAL SHADOW ENTREPRENEURSHIP AND SOCIAL COMMERCE IN NORTHEAST OF BRAZIL: A model of business in the INSTAGRAM
Informal digital entrepreneurship encompasses economic activities in the virtual environment, such as virtual social networks, which are not regulated by public authorities. In this context, the economic activities that occur in these social platforms are called social commerce. This research aims...
| Main Authors: | , |
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| Format: | Article |
| Language: | Portuguese |
| Published: |
Universidade Estadual de Londrina
2020-12-01
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| Series: | Economia & Região |
| Subjects: | |
| Online Access: | http://www.uel.br/revistas/uel/index.php/ecoreg/article/view/37093 |