ANTI-CRISIS MANAGEMENT IN CONTEXT OF ITS THEORETICAL AND METHODOLOGICAL RESEARCH BASES

ANTI-CRISIS MANAGEMENT IN CONTEXT OF ITS THEORETICAL AND METHODOLOGICAL RESEARCH BASES

Effective country and enterprise economic management determines survival of dozens thousand Russian enterprises under market economics conditions any time, but management on the basis of marketing elements gains particular importance during crises. Anti-crisis management is a complex preventive mana...

Full description

Bibliographic Details
Main Author: A. V. Trapitsyn
Format: Article
Language:Russian
Published: Nauka 2016-12-01
Series:Modernizaciâ, Innovaciâ, Razvitie
Subjects:
research
crisis
methodology
approach
enterprise
crisis management
marketing element
Online Access:https://www.mir-nayka.com/jour/article/view/577
id doaj-1c1239eff8db4a1ba994c07cf100db76
record_format Article
spelling doaj-1c1239eff8db4a1ba994c07cf100db762021-07-28T21:12:39ZrusNaukaModernizaciâ, Innovaciâ, Razvitie2079-46652411-796X2016-12-0123(7)7477573ANTI-CRISIS MANAGEMENT IN CONTEXT OF ITS THEORETICAL AND METHODOLOGICAL RESEARCH BASESA. V. Trapitsyn0non-profit partnership «Self-Organization of Arbitration Managers under the Chamber of the Russian Federation»Effective country and enterprise economic management determines survival of dozens thousand Russian enterprises under market economics conditions any time, but management on the basis of marketing elements gains particular importance during crises. Anti-crisis management is a complex preventive management model created and functioning to neutralize or mitigate crisis phenomena. Different anti-crisis management theoretical and practical concepts used in the world are discussed and compared along with the management research approaches. Described in the article is author’s approach to anti-crisis enterprise management based on the need for enterprise to study relations between certain marketing elements and project efficiency indices and to take them into account.https://www.mir-nayka.com/jour/article/view/577researchcrisismethodologyapproachenterprisecrisis managementmarketing element
collection DOAJ
language Russian
format Article
sources DOAJ
author A. V. Trapitsyn
spellingShingle A. V. Trapitsyn
ANTI-CRISIS MANAGEMENT IN CONTEXT OF ITS THEORETICAL AND METHODOLOGICAL RESEARCH BASES
Modernizaciâ, Innovaciâ, Razvitie
research
crisis
methodology
approach
enterprise
crisis management
marketing element
author_facet A. V. Trapitsyn
author_sort A. V. Trapitsyn
title ANTI-CRISIS MANAGEMENT IN CONTEXT OF ITS THEORETICAL AND METHODOLOGICAL RESEARCH BASES
title_short ANTI-CRISIS MANAGEMENT IN CONTEXT OF ITS THEORETICAL AND METHODOLOGICAL RESEARCH BASES
title_full ANTI-CRISIS MANAGEMENT IN CONTEXT OF ITS THEORETICAL AND METHODOLOGICAL RESEARCH BASES
title_fullStr ANTI-CRISIS MANAGEMENT IN CONTEXT OF ITS THEORETICAL AND METHODOLOGICAL RESEARCH BASES
title_full_unstemmed ANTI-CRISIS MANAGEMENT IN CONTEXT OF ITS THEORETICAL AND METHODOLOGICAL RESEARCH BASES
title_sort anti-crisis management in context of its theoretical and methodological research bases
publisher Nauka
series Modernizaciâ, Innovaciâ, Razvitie
issn 2079-4665
2411-796X
publishDate 2016-12-01
description Effective country and enterprise economic management determines survival of dozens thousand Russian enterprises under market economics conditions any time, but management on the basis of marketing elements gains particular importance during crises. Anti-crisis management is a complex preventive management model created and functioning to neutralize or mitigate crisis phenomena. Different anti-crisis management theoretical and practical concepts used in the world are discussed and compared along with the management research approaches. Described in the article is author’s approach to anti-crisis enterprise management based on the need for enterprise to study relations between certain marketing elements and project efficiency indices and to take them into account.
topic research
crisis
methodology
approach
enterprise
crisis management
marketing element
url https://www.mir-nayka.com/jour/article/view/577
work_keys_str_mv AT avtrapitsyn anticrisismanagementincontextofitstheoreticalandmethodologicalresearchbases
_version_ 1721262107813478400

Similar Items