BALANCED SCORECARD (BSC) AND CONCEPT ECONOMIC VALUE ADDED (EVA) IN STRATEGIC MANAGEMENT SERVICE COMPANY

The strategic approach focuses on the pragmatic decision-making in firms. The uncertainty of the external environment of the company and the political nature of decision making limit the rational performance of firms. The concept of BSC considers a strategy, as some conjecture. Each of the concepts,...

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Bibliographic Details
Main Author: E. M. Kryukova
Format: Article
Language:Russian
Published: Real Economy Publishing House 2014-11-01
Series:Стратегии бизнеса
Subjects:
Online Access:https://www.strategybusiness.ru/jour/article/view/116