Franchise’s place within sustainable development matrix: an Institutional Economics approach

The aim of this article is to emphasize the major contribution of franchise, as hybrid institutional arrangement and governance structure, on the mechanism of sustainable development. Transaction costs illustrate a permanent obstacle which hinders healthy, long-term development. Using the theoretica...

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Bibliographic Details
Main Authors: Ion POHOAŢĂ, Oana-Ramona SOCOLIUC
Format: Article
Language:English
Published: General Association of Economists from Romania 2014-12-01
Series:Theoretical and Applied Economics
Subjects:
Online Access: http://store.ectap.ro/articole/1043.pdf