Private Label and Macroeconomic Indexes: An Artificial Neural Networks Application
Retail companies operate with a private label assortment of 40–45% of their total assortment, which has led to a significant growth of private labels in recent years in their countries of origin; however, when retail companies decide to internationalize, it is important to know which macroeconomic i...
Main Authors: | , |
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Format: | Article |
Language: | English |
Published: |
MDPI AG
2020-08-01
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Series: | Applied Sciences |
Subjects: | |
Online Access: | https://www.mdpi.com/2076-3417/10/17/6043 |