Private Label and Macroeconomic Indexes: An Artificial Neural Networks Application

Retail companies operate with a private label assortment of 40–45% of their total assortment, which has led to a significant growth of private labels in recent years in their countries of origin; however, when retail companies decide to internationalize, it is important to know which macroeconomic i...

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Bibliographic Details
Main Authors: Eloy Gil-Cordero, Juan-Pedro Cabrera-Sánchez
Format: Article
Language:English
Published: MDPI AG 2020-08-01
Series:Applied Sciences
Subjects:
Online Access:https://www.mdpi.com/2076-3417/10/17/6043