Evaluating the Effect of Entrepreneurial Orientation on SME’s Performance: A Study of Sports Industry Pakistan

The Sports industry has played a vital role in the economy of Pakistan. The recent high failure rate of small and medium businesses in the sports sector has necessitated the need to identify strategies that will help to improve their performance. The primary objective of this study is to establish t...

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Bibliographic Details
Main Authors: Rana Zain Ul Abidin, Abdul Rahim B Othman, Lily Julienti Abu Bakar
Format: Article
Language:English
Published: University of Central Punjab 2015-12-01
Series:Paradigms
Subjects:
Online Access:http://paradigms.ucp.edu.pk/rcc/Volume9_26(the-long-walk-t).pdf