The Effect of Using Instagram Influencers in Building Conseva’s Brand Awareness

Rapid growth of social media development leads to abundant brands’ promotion for their products or services. One of the many ways is promotion through influencers on Instagram. Recently, it is known that companies using Influencer marketing tend to keep going up since such particular way is consider...

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Bibliographic Details
Main Author: Paulina Tjandrawibawa
Format: Article
Language:English
Published: Bina Nusantara University 2020-08-01
Series:Journal the Winners
Subjects:
Online Access:https://journal.binus.ac.id/index.php/winners/article/view/6497