The semiotic construction of masculinity and affect: A multimodal analysis of media texts
The aim of this paper is to observe changes in the semiotic construction of masculine identities as a dynamic flux of social representations mediated by the multimodal aspect of texts (sensory modality, salience, behaviour and point of view). The study compares previous research data from a magazin...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
Universidade Federal de Santa Catarina
2013-07-01
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| Series: | Ilha do Desterro |
| Subjects: | |
| Online Access: | https://periodicos.ufsc.br/index.php/desterro/article/view/30157 |