The Contribution of Public Relations to Organizational Decision Making: Insights from the Literature
The purpose of this paper is to clarify the contribution of public relations practitioners to organizational decision making and, in particular, how this has been seen in peerreviewed journals over the last 10 years. After a literature search, 38 articles originating from 26 different journals we...
Main Authors: | , |
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Format: | Article |
Language: | English |
Published: |
Insitute for Public Relations
2015-07-01
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Series: | Public Relations Journal |
Online Access: | https://prjournal.instituteforpr.org/wp-content/uploads/2015v09n02MykkanenVos.pdf |