GSM Marketing Service Providers Operations and Customers Satisfaction in Nigeria: An Empirical Investigation

This study has been carried out on the GSM arm of the Nigerian Telecomunication sectorto primarily investigate the level of satisfaction that the subscribers of GSM service providers haveenjoyed in the seven years of operations in Nigeria. In testing this empirically, MTN, GLOBACOMand ZAIN were sele...

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Bibliographic Details
Main Author: Adebisi Sunday Abayomi
Format: Article
Language:English
Published: Danubius University 2011-06-01
Series:Acta Universitatis Danubius: Oeconomica
Subjects:
NCC
Online Access:http://journals.univ-danubius.ro/index.php/oeconomica/article/view/854/833