The Indonesian Slum Tourism: Selling the Other Side of Jakarta to the World Using Destination Marketing Activity in the Case of “Jakarta Hidden Tour”

This research is constructed based on the reality of slum tourism as a new phenomenon in the era of globalization. The locus is selected as it is related to Jakarta Hidden Tour case in Indonesia. The question posed is how to promote slum tourism in the Jakarta Hidden Tour to the international world...

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Bibliographic Details
Main Authors: Agus Pramadi, Indra Kusumawardhana
Format: Article
Language:English
Published: EDP Sciences 2018-01-01
Series:E3S Web of Conferences
Subjects:
Online Access:https://doi.org/10.1051/e3sconf/20187308017