The role of OR in strategy development

Reflecting on the experiences of applying OR approaches in a variety of contexts, the paper draws attention to some of the ways that OR can be brought to bear on strategic issues. Perhaps most frequently the strategic contribution derives from projects aimed at operational issues which have strategi...

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Bibliographic Details
Main Author: T.J. Ormerod
Format: Article
Language:English
Published: Operations Research Society of South Africa (ORSSA) 2003-12-01
Series:ORiON
Online Access:http://orion.journals.ac.za/pub/article/view/458