THE ROLE OF CUSTOMER SATISFACTION IN INCREASING SALES IN THE SERVICE SECTOR
This paper’s aim is to explain the role of customer satisfaction in service sector, especially in hotel and bank industries and the ways in which customer satisfaction can be measured and increased. Customer satisfaction is the key factor that determines the future sales of the company. This paper p...
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Format: | Article |
Language: | English |
Published: |
Editura Fundatiei Romania de Maine
2019-12-01
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Series: | Annals of Spiru Haret University Economic Series |
Subjects: | |
Online Access: | http://anale.spiruharet.ro/index.php/economics/article/view/984 |