The impact of ethnocentrism and its antecedents on cultural heritage tourism along the Silk Road

The Great Silk Road offers a high potential for the cultural and heritage tourism development as more travelers are interested in the past and culture of the others. The aim of this study is to examine the relationship between patriotism, cultural openness, ethnocentrism and outcomes of tourism in t...

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Bibliographic Details
Main Author: Liza Rybina
Format: Article
Language:English
Published: LLC "CPC "Business Perspectives" 2021-03-01
Series:Problems and Perspectives in Management
Subjects:
Online Access:https://businessperspectives.org/images/pdf/applications/publishing/templates/article/assets/14829/PPM_2021_01_Rybina.pdf