An Analysis of Family as a Factor Affecting Purchase Decision Process I n Terms Of Costumers of Travel Agencies

In this study, it was aimed to determine the differences between family factor and kinds of products/services which consumers buy from travel agents, reasons for choosing travel agencies and sources of information that influence the choice of a travel agencies.For this purpose, questionna...

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Main Authors:	Ramazan Pars Şahbaz, Mustafa Cüneyt Şapçılar
Format:	Article
Language:	English
Published:	Isarder 2014-12-01
Series:	İşletme Araştırmaları Dergisi
Subjects:	Family factor consumer b ehaviour travel a gencie s
Online Access:	http://isarder.org/isardercom/2014vol6issue4/vol.6_issue.4_article04_full_text.pdf

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spelling	doaj-13a98e6a2ddd49d0b6212b05608cb44b2020-11-24T22:44:23ZengIsarderİşletme Araştırmaları Dergisi1309-07122014-12-01646986An Analysis of Family as a Factor Affecting Purchase Decision Process I n Terms Of Costumers of Travel AgenciesRamazan Pars Şahbaz0Mustafa Cüneyt Şapçılar1Gazi UniversityGazi UniversityIn this study, it was aimed to determine the differences between family factor and kinds of products/services which consumers buy from travel agents, reasons for choosing travel agencies and sources of information that influence the choice of a travel agencies.For this purpose, questionnaire was applied to 1009 costumers of 50 Group A travel agents in Konya province. The data obtained from this study were analysed using statistical software package and frequency distributions were calculated and Chi-Squared= χ2 test was applied to measure the relationship between variables. According to the results of this study, differences have been detected between the family factor and kinds of products/services which consumers buy from travel agents, reasons for choosing travel agencies and sources of information that influence the choice of a travel agencies.http://isarder.org/isardercom/2014vol6issue4/vol.6_issue.4_article04_full_text.pdfFamily factorconsumer b ehaviourtravel a gencie s
collection	DOAJ
language	English
format	Article
sources	DOAJ
author	Ramazan Pars Şahbaz Mustafa Cüneyt Şapçılar
spellingShingle	Ramazan Pars Şahbaz Mustafa Cüneyt Şapçılar An Analysis of Family as a Factor Affecting Purchase Decision Process I n Terms Of Costumers of Travel Agencies İşletme Araştırmaları Dergisi Family factor consumer b ehaviour travel a gencie s
author_facet	Ramazan Pars Şahbaz Mustafa Cüneyt Şapçılar
author_sort	Ramazan Pars Şahbaz
title	An Analysis of Family as a Factor Affecting Purchase Decision Process I n Terms Of Costumers of Travel Agencies
title_short	An Analysis of Family as a Factor Affecting Purchase Decision Process I n Terms Of Costumers of Travel Agencies
title_full	An Analysis of Family as a Factor Affecting Purchase Decision Process I n Terms Of Costumers of Travel Agencies
title_fullStr	An Analysis of Family as a Factor Affecting Purchase Decision Process I n Terms Of Costumers of Travel Agencies
title_full_unstemmed	An Analysis of Family as a Factor Affecting Purchase Decision Process I n Terms Of Costumers of Travel Agencies
title_sort	analysis of family as a factor affecting purchase decision process i n terms of costumers of travel agencies
publisher	Isarder
series	İşletme Araştırmaları Dergisi
issn	1309-0712
publishDate	2014-12-01
description	In this study, it was aimed to determine the differences between family factor and kinds of products/services which consumers buy from travel agents, reasons for choosing travel agencies and sources of information that influence the choice of a travel agencies.For this purpose, questionnaire was applied to 1009 costumers of 50 Group A travel agents in Konya province. The data obtained from this study were analysed using statistical software package and frequency distributions were calculated and Chi-Squared= χ2 test was applied to measure the relationship between variables. According to the results of this study, differences have been detected between the family factor and kinds of products/services which consumers buy from travel agents, reasons for choosing travel agencies and sources of information that influence the choice of a travel agencies.
topic	Family factor consumer b ehaviour travel a gencie s
url	http://isarder.org/isardercom/2014vol6issue4/vol.6_issue.4_article04_full_text.pdf
work_keys_str_mv	AT ramazanparssahbaz ananalysisoffamilyasafactoraffectingpurchasedecisionprocessintermsofcostumersoftravelagencies AT mustafacuneytsapcılar ananalysisoffamilyasafactoraffectingpurchasedecisionprocessintermsofcostumersoftravelagencies AT ramazanparssahbaz analysisoffamilyasafactoraffectingpurchasedecisionprocessintermsofcostumersoftravelagencies AT mustafacuneytsapcılar analysisoffamilyasafactoraffectingpurchasedecisionprocessintermsofcostumersoftravelagencies
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An Analysis of Family as a Factor Affecting Purchase Decision Process I n Terms Of Costumers of Travel Agencies

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