An Analysis of Family as a Factor Affecting Purchase Decision Process I n Terms Of Costumers of Travel Agencies
In this study, it was aimed to determine the differences between family factor and kinds of products/services which consumers buy from travel agents, reasons for choosing travel agencies and sources of information that influence the choice of a travel agencies.For this purpose, questionna...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
Isarder
2014-12-01
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| Series: | İşletme Araştırmaları Dergisi |
| Subjects: | |
| Online Access: | http://isarder.org/isardercom/2014vol6issue4/vol.6_issue.4_article04_full_text.pdf |