From Saul Bass to participatory culture: Opening title sequences in contemporary television series
In the contemporary media landscape the opening title sequence continues to provide its traditional, paratextual function by introducing a storyworld, orienting the spectator, and managing expectations. Moreover, it consolidates other functions while nevertheless assuming new ones. As well as brandi...
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Format: | Article |
Language: | English |
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Amsterdam University Press
2016-01-01
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Series: | NECSUS : European journal of media studies |
Online Access: | https://www.necsus-ejms.org/test/saul-bass-participatory-culture-opening-title-sequences-contemporary-tv-series/ |