A Process Evaluation of the HappyHealthy Social Marketing Campaign
Social marketing campaigns are effective in promoting health behavior changes in individuals and communities. Mississippi State University Extension Service’s (MSU Extension) Office of Nutrition Education launched a statewide social marketing campaign branded HappyHealthy to target nutrition and he...
| Main Authors: | , , |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
Mississippi State University
2021-05-01
|
| Series: | Journal of Human Sciences and Extension |
| Subjects: | |
| Online Access: | https://www.jhseonline.com/article/view/1041 |