PSYCHOSOCIAL SPORT MARKETING ATTITUDES OF
One of the strategy implementations in the achievement of the Nigeria Sport policy development is effective sport marketing (Onifade, 1999). The Nigerian government has been said to be solely responsible for funding and marketing sports hence, achieving the sports developmental goal is at its lowest...
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Format: | Article |
Language: | English |
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Pamukkale University
2011-05-01
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Series: | Pamukkale Spor Bilimleri Dergisi |
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Online Access: | http://psbd.pau.edu.tr/index.php/pjss/article/view/42/pdf_17 |