PSYCHOSOCIAL SPORT MARKETING ATTITUDES OF

One of the strategy implementations in the achievement of the Nigeria Sport policy development is effective sport marketing (Onifade, 1999). The Nigerian government has been said to be solely responsible for funding and marketing sports hence, achieving the sports developmental goal is at its lowest...

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Bibliographic Details
Main Author: Tomas E. Boye
Format: Article
Language:English
Published: Pamukkale University 2011-05-01
Series:Pamukkale Spor Bilimleri Dergisi
Subjects:
Online Access:http://psbd.pau.edu.tr/index.php/pjss/article/view/42/pdf_17