Business Guests Satisfaction in the Hotel Industry: A Case Study of North American Hotel Chains
This paper considers the problem of satisfaction of business guests with hotel brands in North America. In analysis we used the guests responses (scores) given for 12 different elements of hotel product. In order to arrive at more accurate results, monitored hotel chains are grouped into price tiers...
Main Authors: | Milan Bradić, Ljiljana Kosar, Bojana Kalenjuk |
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Format: | Article |
Language: | English |
Published: |
University of Novi Sad
2013-04-01
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Series: | Turizam |
Subjects: | |
Online Access: | http://www.dgt.uns.ac.rs/turizam/arhiva/vol_1702_2.pdf |
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