Seasonal Changes in Color Preferences Are Linked to Variations in Environmental Colors: A Longitudinal Study of Fall
People form associations between colors and entities, which influence their evaluations of the world. These evaluations are dynamic, as specific associations become more or less active in people’s minds over time. We investigated how evaluations of colors (color preferences) changed over the course...
Main Authors: | , |
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Format: | Article |
Language: | English |
Published: |
SAGE Publishing
2017-12-01
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Series: | i-Perception |
Online Access: | https://doi.org/10.1177/2041669517742177 |