Perceived effectiveness rating scales applied to insomnia help-seeking messages for middle-aged Japanese people: a validity and reliability study
Abstract Background Communicating health messages is an important way to influence people’s behaviors towards health issues. Providers need to incorporate audience’s perspective to design more persuasive messages. This study aimed to develop rating scales for measuring audience’s perception of effec...
Main Authors: | , , |
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Format: | Article |
Language: | English |
Published: |
BMC
2017-09-01
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Series: | Environmental Health and Preventive Medicine |
Subjects: | |
Online Access: | http://link.springer.com/article/10.1186/s12199-017-0676-x |