Attributes Influencing Financial Institutions Selection by African Youth Tourists.
Youths are increasingly travelling to live, study and work in different parts of South Africa. A significant population of the youth in South Africa are opening bank accounts. In this vein, youth tourists have become an important customer segment for commercial banks in South Africa. The objectives...
| Main Authors: | , , , |
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| Format: | Article |
| Language: | English |
| Published: |
AfricaJournals
2019-02-01
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| Series: | African Journal of Hospitality, Tourism and Leisure |
| Subjects: | |
| Online Access: | https://www.ajhtl.com/uploads/7/1/6/3/7163688/article_13_vol_8_2__2019.pdf |