Human resources evaluation in a marketing organization

This work is first of all part of authors' initiated thinking in which in a certain way they try to promote the idea and need to accept and develop the concept of human resources management by marketing managers. This work's subject matter deals with human resources evaluation in a marketi...

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Bibliographic Details
Main Authors: Gutić Dragutin, Matković Ivan
Format: Article
Language:English
Published: Srpsko udruženje za marketing 2009-01-01
Series:Marketing (Beograd. 1991)
Subjects:
Online Access:http://scindeks-clanci.ceon.rs/data/pdf/0354-3471/2009/0354-34710901053G.pdf