Data-Driven Engineering of Social Dynamics: Pattern Matching and Profit Maximization.

In this paper, we define a new problem related to social media, namely, the data-driven engineering of social dynamics. More precisely, given a set of observations from the past, we aim at finding the best short-term intervention that can lead to predefined long-term outcomes. Toward this end, we pr...

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Bibliographic Details
Main Authors: Huan-Kai Peng, Hao-Chih Lee, Jia-Yu Pan, Radu Marculescu
Format: Article
Language:English
Published: Public Library of Science (PLoS) 2016-01-01
Series:PLoS ONE
Online Access:http://europepmc.org/articles/PMC4714878?pdf=render