Implementing Data Strategy
With the arrival of Big Data, organizations have started building data-enabled customer value propositions to increase monetizing and cost-saving opportunities. Organizations have to implement a set of guidelines, procedures, and processes to manage, process and transform data that could be leverag...
| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
Australasian Association for Information Systems
2020-09-01
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| Series: | Australasian Journal of Information Systems |
| Subjects: | |
| Online Access: | https://journal.acs.org.au/index.php/ajis/article/view/2541 |