Clicking and trading: Strategies of on-line banking in Spain

Clicking and trading: Strategies of on-line banking in Spain

The strategy of Spanish banks regarding online banking has moved cautiously between the sector modernization and the fear of third parties’ entry. In this paper we show how from the bubbling beginnings, institutions have moved towards a sound business part of a multichannel strategy. Still, Spanish...

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Main Authors: BEATRIZ SALVADOR, MIGUEL ACOSTA, JORGE SAINZ
Format: Article
Language:English
Published: Universidad del País Vasco (UPV/EHU) 2006-06-01
Series:Management Letters/Cuadernos de Gestión
Subjects:
banking system
services provision
Internet
financial services
Online Access:http://www.ehu.es/cuadernosdegestion/revista/index.php/en/published-issues?y=2006&v=6&n=1&o=6
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spelling doaj-055214dcabac461898d8b6fc1ffc72cd2020-11-25T01:19:22ZengUniversidad del País Vasco (UPV/EHU)Management Letters/Cuadernos de Gestión1131-68371988-21572006-06-0161101110Clicking and trading: Strategies of on-line banking in SpainBEATRIZ SALVADORMIGUEL ACOSTAJORGE SAINZThe strategy of Spanish banks regarding online banking has moved cautiously between the sector modernization and the fear of third parties’ entry. In this paper we show how from the bubbling beginnings, institutions have moved towards a sound business part of a multichannel strategy. Still, Spanish institutions haven’t been able to rip all the advantages that Internet may have in the distribution of financial products.http://www.ehu.es/cuadernosdegestion/revista/index.php/en/published-issues?y=2006&v=6&n=1&o=6banking systemservices provisionInternetfinancial services
collection DOAJ
language English
format Article
sources DOAJ
author BEATRIZ SALVADOR
MIGUEL ACOSTA
JORGE SAINZ
spellingShingle BEATRIZ SALVADOR
MIGUEL ACOSTA
JORGE SAINZ
Clicking and trading: Strategies of on-line banking in Spain
Management Letters/Cuadernos de Gestión
banking system
services provision
Internet
financial services
author_facet BEATRIZ SALVADOR
MIGUEL ACOSTA
JORGE SAINZ
author_sort BEATRIZ SALVADOR
title Clicking and trading: Strategies of on-line banking in Spain
title_short Clicking and trading: Strategies of on-line banking in Spain
title_full Clicking and trading: Strategies of on-line banking in Spain
title_fullStr Clicking and trading: Strategies of on-line banking in Spain
title_full_unstemmed Clicking and trading: Strategies of on-line banking in Spain
title_sort clicking and trading: strategies of on-line banking in spain
publisher Universidad del País Vasco (UPV/EHU)
series Management Letters/Cuadernos de Gestión
issn 1131-6837
1988-2157
publishDate 2006-06-01
description The strategy of Spanish banks regarding online banking has moved cautiously between the sector modernization and the fear of third parties’ entry. In this paper we show how from the bubbling beginnings, institutions have moved towards a sound business part of a multichannel strategy. Still, Spanish institutions haven’t been able to rip all the advantages that Internet may have in the distribution of financial products.
topic banking system
services provision
Internet
financial services
url http://www.ehu.es/cuadernosdegestion/revista/index.php/en/published-issues?y=2006&v=6&n=1&o=6
work_keys_str_mv AT beatrizsalvador clickingandtradingstrategiesofonlinebankinginspain
AT miguelacosta clickingandtradingstrategiesofonlinebankinginspain
AT jorgesainz clickingandtradingstrategiesofonlinebankinginspain
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