Efek Iklan Televisi Program Keluarga Berencana
One of family planning idea dissemination in massive and wide coverage is television ads. Ads could influence the change of people’s knowledge, attitude, belief dan behavior who watches the ads. This article discusses effects of television ads toward (1) cognitive, (2) affective, (3) behavior lev...
| Main Authors: | , , |
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| Format: | Article |
| Language: | Indonesian |
| Published: |
Universitas Tarumanagara
2016-07-01
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| Series: | Jurnal Komunikasi |
| Subjects: | |
| Online Access: | http://journal.untar.ac.id/index.php/komunikasi/article/view/45/49 |