Consumption Threshold at Which Virtue Products Become Vice Products: The Case of Beer

Relative vices and virtues have traditionally been defined according to time-inconsistent preferences. Vice products exchange small immediate rewards (e.g., pleasure) for larger delayed costs (e.g., health), while virtue products exchange small immediate costs for larger delayed rewards. This defini...

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Bibliographic Details
Main Authors: Enar Ruiz-Conde, Francisco Mas-Ruiz, Josefa Parreño-Selva
Format: Article
Language:English
Published: MDPI AG 2021-07-01
Series:Foods
Subjects:
Online Access:https://www.mdpi.com/2304-8158/10/8/1688