Teaching Cases in Management: Tudo por Causa da Flavinha: o Caso do Dog Tour da Nathuna Viagens e Turismo
The case concerns the groundbreaking initiative of an animal lover who, after experiencing numerous embarrassing situations when not being accepted in hotels and public places in the company of a pet, decided to set up a travel agency that would offer a different service: the Dog Tour – tourism on w...
| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
Associação Nacional de Pós-Graduação e Pesquisa em Administração (ANPAD)
2012-03-01
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| Series: | RAC: Revista de Administração Contemporânea |
| Subjects: | |
| Online Access: | http://www.anpad.org.br/periodicos/arq_pdf/a_1294.pdf |