Socially Responsible Marketing in the Management of Quality and Competitiveness of the Machine-Building Products

The nature of the influence of both inner-State and world crises on the decline in the quality and competitiveness of machine-building products and, accordingly, on the deterioration of activities of national enterprises is considered. It is shown that in the end this leads to the failure to fulfill...

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Bibliographic Details
Main Author: Novikov Dmytro F.
Format: Article
Language:English
Published: Research Centre of Industrial Problems of Development of NAS of Ukraine 2020-01-01
Series:Bìznes Inform
Subjects:
Online Access:https://www.business-inform.net/export_pdf/business-inform-2020-1_0-pages-367_373.pdf