Hypermarket's adapting at the financial crisis conditions
The financial crisis is a global phenomenon that has marked the evolution of all economic sectors. The drastic change of the consumer behavior has led the trade companies to choose between two survival strategies: the product development strategy and the exit strategy. Carrefour company bases its st...
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| Format: | Article |
| Language: | fra |
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Romanian Foundation for Business Intelligence
2013-11-01
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| Series: | Management Intercultural |
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| Online Access: | http://seaopenresearch.eu/Journals/articles/MI_29_19.pdf |