Social Values as Arguments: Similar is Convincing

Social Values as Arguments: Similar is Convincing

Politicians, philosophers, and rhetors engage in co-value argumentation: appealing to one value in order to support another value (e.g., equality leads to freedom). Across four experiments in the United Kingdom and India, we found that the psychological relatedness of values affects the persuasiven...

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Bibliographic Details
Main Authors: Gregory R Maio, Ulrike eHahn, John-Mark eFrost, Toon eKuppens, Nadia eRehman, Shanmukh eKamble
Format: Article
Language:English
Published: Frontiers Media S.A. 2014-08-01
Series:Frontiers in Psychology
Subjects:
persuasion
culture
Political psychology
Argumentation
attitudes
Values
Online Access:http://journal.frontiersin.org/Journal/10.3389/fpsyg.2014.00829/full

Internet

http://journal.frontiersin.org/Journal/10.3389/fpsyg.2014.00829/full

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