Consumers’ Willingness to Purchase Imported Cherries towards Sustainable Market: Evidence from the Republic of Korea

Globalization has led diverse stakeholders to join the market and has resulted in corporate and product diversification; however, some markets remain monopolized by a few countries owing to “shadow trade barriers” influencing willingness to purchase. The Korean cherry market has grown rapidly since...

Full description

Bibliographic Details
Main Authors: Seongmin Shin, Seongtae Ji
Format: Article
Language:English
Published: MDPI AG 2021-05-01
Series:Sustainability
Subjects:
Online Access:https://www.mdpi.com/2071-1050/13/10/5420