STRENGTHENING E-BRANDING STRATEGY OF SHARIA HOTEL IN INDONESIAN HOTEL INDUSTRY
Purpose: This research is expected to be able to identify and analyze the strengthening of e-branding strategies of Sharia Hotels in the Indonesian hotel industry. Research methods: This study uses qualitative research with data collection techniques through semi-structured interviews, observatio...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
Politeknik Negeri Bali
2020-06-01
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| Series: | International Journal of Applied Sciences in Tourism and Events |
| Online Access: | http://ojs.pnb.ac.id/index.php/IJASTE/article/view/1910 |