Pricing of Consumer Innovations
Consumers are an important source of innovation. They primarily innovate out of non-monetary motivations, such as use interest, learning and social rewards. Nonetheless, increasing numbers of such consumer and user innovators recently began diffusing their creations on online marketplaces, where the...
Format: | eBook |
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Language: | English |
Published: |
Berlin
Logos Verlag Berlin
2022
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Subjects: | |
Online Access: | Open Access: DOAB: description of the publication Open Access: DOAB, download the publication |