Chapter 7 Political Public Relations and Strategic Framing Underlying Mechanisms, Success Factors, and Impact

Frames advance coherent interpretations of issues that suggest specific problem definitions, causes, moral evaluations, and courses of action. As such, frames highlight certain aspects of an issue, and downplay or ignore others. While the use of frames is inevitable-i.e., the act of framing-actors d...

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Format: eBook
Language:English
Published: Taylor & Francis 2020
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