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Rodica Boier
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Rodica Boier
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1
Multi-dimensional Understanding of the “Product” in the Marketing Decision Process
by
Rodica
Boier
Published 2010-12-01
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Article
2
RELATIONSHIP MARKETING IN THE INNOVATION PROCESSES
by
Rodica
Boier
Published 2013-12-01
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Article
3
RELATIONAL MECHANISMS IN INNOVATION CO-CREATION
by
Rodica
Boier
Published 2014-12-01
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Article
4
MARKETING AND INNOVATION – A RELATIONSHIP APPROACH
by
Rodica
Boier
Published 2014-12-01
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Article
5
AN EXPLORATORY RESEARCH ON RELATIONSHIPS WITH STAKEHOLDERS IN INNOVATION
by
Rodica
Boier
Published 2013-12-01
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Article
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