Competitive strategies of knowledge and innovation commercialization: a unified swot and fuzzy ahp approach

by Mike Friedrichsen, Hadi Zarea, Amin Tayebi, Fatemeh Asadi Saeed Abad
Published 2017-02-01

Effect of Social Media Adoption and Media Needs on Online Purchase Behavior: The Moderator Roles of Media Type, Gender, Age

by Elmira Janavi, Maryam Soleimani, Abbas Gholampour, Mike Friedrichsen, Pejman Ebrahimi
Published 2021-04-01