Showing 1 - 2 results of 2 for search 'Lee, Jou Hsuan', query time: 0.03s Refine Results
  1. 1
    The effect of eWOM, two-sided advertising and situational involvement on consumer attitude --The advantage and risk of two-sided advertising
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  2. 2
    網路口碑、雙面廣告、情境涉入程度對消費者態度之影響 —論雙面廣告的效益與風險
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