Key performance indicators of marketing alliance between the hospitality industry and credit card issuing banks in Taiwan

by Jui-Te Chiang, 江瑞德
Published 2015

Research on the Construction of Performance Indicators for the Marketing Alliance of Catering Industry and Credit Card Issuing Banks by Using the Balanced Scorecard and Fuzzy AHP

by Jui-Te Chiang, Chei-Chang Chiou, Shuh-Chyi Doong, I.-Fang Chang
Published 2020-10-01