[en] DATA MINING APPLIED TO CUSTOMER RETENTION IN WIRELESS TELECOMMUNICATIONS

by JORGE BRANTES FERREIRA
Published 2005

DATA MINING APPLIED TO CUSTOMER RETENTION IN WIRELESS TELECOMMUNICATIONS

by JORGE BRANTES FERREIRA
Published 2005

Documents and Debates: Réplica 1 - Pesquisa Científica Brasileira em Marketing: Quo Vadis?

by Angela da Rocha, Jorge Brantes Ferreira
Published 2012-05-01

Drivers for Teleconsultation Acceptance in Brazil: Patients’ Perspective during the COVID-19 Pandemic

by Marcus Rodrigues Peixoto, Jorge Brantes Ferreira, Laís Oliveira
Published 2021-08-01

Customer Lifetime Value: Análise do Valor do Cliente em uma Operadora de Telefonia Celular – O Caso Vivo

by Jorge Brantes Ferreira, Angilberto Sabino de Freitas, Cristiane Junqueira Giovannini
Published 2012-12-01

Factors Affecting Mobile Users’ Switching Intentions: A Comparative Study between the Brazilian and German Markets

by Rodrigo C. Martins, Luis Fernando Hor-Meyll, Jorge Brantes Ferreira
Published 2013-07-01

Whatsapp as a teaching and learning tool by higher education teachers: an investigation using the TAM technology acceptance model

by Leonardo Campinha dos Santos, Angilberto Sabino de Freitas, Jorge Brantes Ferreira
Published 2020-05-01

Transformative Consumer Research and the Visually Impaired: A study on restaurant services

by Marina Dias de Faria, Jorge Ferreira da Silva, Jorge Brantes Ferreira
Published 2017-10-01

Por Que Devo Aceitar Anúncios no Meu Celular? Fatores que Afetam a Aceitação por Adolescentes Brasileiros

by Luis Fernando Hor-Meyll, Marcel Correia de Lima, Jorge Brantes Ferreira
Published 2014-01-01

The Effect of Interactivity and Technical Support in the use Intention of an E-learning System

by Angilberto Sabino de Freitas, Jorge Brantes Ferreira, Rodrigo Antônio Garcia, Renata Kurtz
Published 2017-05-01

The effects of social media opinion leaders’ recommendations on followers’ intention to buy

by Renata Huhn Nunes, Jorge Brantes Ferreira, Angilberto Sabino de Freitas, Fernanda Leão Ramos
Published 2018-01-01

USO DA INTERNET: DIFERENÇAS ENTRE CLASSE MÉDIA E ALTA

by Jorge Ferreira da Silva, Patricia Nogueira Gaia, Jorge Brantes Ferreira, Cristiane Junqueira Giovannini
Published 2013-12-01

O M-LEARNING COMO APOIO AO ENSINO EM ADMINISTRAÇÃO

by Thais Vieira de Lima, Angilberto Sabino de Freitas, Jorge Brantes Ferreira, Fernando Filardi
Published 2018-10-01

The Effects of Trust Transference, Mobile Attributes and Enjoyment on Mobile Trust

by Cristiane Junqueira Giovannini, Jorge Brantes Ferreira, Jorge Ferreira da Silva, Daniel Brantes Ferreira
Published 2015-01-01

Fatores que Afetam a Adoção da Internet Móvel

by Jorge Brantes Ferreira, Jorge Ferreira da Silva, Cristiane Junqueira Giovannini, Fernanda Leão Ramos
Published 2017-03-01

Intenção de Compra de Luxo Online

by Vanessa Iglesias Salinas, Jorge Brantes Ferreira, Cristiane Junqueira Giovannini, Jorge Ferreira da Silva
Published 2015-01-01

RESISTÊNCIA AO USO DO M-LEARNING POR PROFESSORES DO ENSINO SUPERIOR

by Renata Kurtz, Jorge Brantes Ferreira, Angilberto Sabino de Freitas, Jorge Ferreira da Silva
Published 2019-05-01

The Effect of Trust in the Intention to Use m-banking

by Fernanda Leão Ramos, Jorge Brantes Ferreira, Angilberto Sabino de Freitas, Juliana Werneck Rodrigues
Published 2018-01-01

Factors Affecting Satisfaction in Online Financial Transactions: a study of Brazilian home brokers

by Jorge Brantes Ferreira, Angilberto Sabino de Freitas, Deborah Coutinho Gil Nunes, Cristiane Junqueira Giovannini
Published 2014-09-01

Trust and Satisfaction in Online Tourism Consumption

by Ana Alice Domenech Oneto, Jorge Brantes Ferreira, Cristiane Junqueira Giovannini, Jorge Ferreira da Silva
Published 2015-08-01