Consumer Attitudes Towards Social Network Advertising: Predictors and Outcomes

by Ivana Kursan Milaković, Mirela Mihić, Ivana Boljat
Published 2020-01-01

Drivers and consequences of word of mouth communication from the senders’ and receivers’ perspectives: the evidence from the Croatian adult population

by Ivana Kursan Milaković, Ivan-Damir Anić, Mirela Mihić
Published 2020-01-01