Strategic Marketing Practices Of High Performing Malaysian Firms

by Hassan, Faridah, Sulaiman, Mohamed
Published 1996

Applying service performance guarantees to reduce risk perception in the purchase and consumption of higher education / Nooraini Mohamad Sheriff and Faridah Hassan

by Mohamad Sheriff, Nooraini, Hassan, Faridah
Published 2006

The roles of Member Relationship Proneness (MRP) and Programme Relationship Orientation (PRO) in creating store loyalty: evidence from retail loyalty programmes in Malaysia / Nor A...

by Omar, Nor Asiah, Musa, Rosidah, Hassan, Faridah
Published 2007

Quota sampling design using self-administered questionnaire for brand loyalty study in the agriculture retail industry in Malaysia / Abaidullah Mustaffa ... [et al.]

by Mustaffa, Abaidullah, Hj. Hassan, Faridah, Musa, Rosidah, Abdul Rahman, Mariati
Published 2015

The impact of friends, family members and subjective norm on intention to purchase halal personal care products: the moderating role of spiritual intelligence / Sulaiman Nawawi .....

by Nawawi, Sulaiman, Hassan, Faridah Haji, Mustaffa, Abaidullah, Mohammad Hamzah, Iskandar, Basir Malan, Irfah Najihah
Published 2018

Islamic working environment, organizational commitment and employee's job satisfaction and performance in service industry in Malaysia: a conceptual paper / Muhamad Izzuddin Zainud...

by Zainudin, Muhamad Izzuddin, Othman, Abdul Kadir, Haji Hassan, Faridah, Ahmad Fadzil, Ahmad Syahmi, Ramdzan, Al-Amirul Eimer
Published 2018