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Ghaith Al-Abdallah
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Ghaith Al-Abdallah
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Ghaith Al-Abdallah
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The evaluation of traditional communication channels and its impact on purchase decision
by
Sahar Mustafa
,
Ghaith
Al
-
Abdallah
Published 2020-01-01
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2
The effects of user generated content and traditional reference groups on purchase intentions of young consumers: A comparative study on electronic products
by
Hala O. Al-Rawabdeh
,
Hamad Ghadir
,
Ghaith
Al
-
Abdallah
Published 2021-01-01
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