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Chih-Ying Kuo
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Chih-Ying Kuo
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Chih-Ying Kuo
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1
THE EFFECT OF BRAND NAME SYLLABLE AND BRAND IDENTITY ON BRAND PREFERENCE --- PRODUCT INVOLVEMENT AND SELF- CONSTRUAL AS MODERATORS
by
Chih
-
Ying
Kuo
,
郭芝瑛
Published 2016
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2
THE IMPACTS OF THE NUMBER OF PEOPLEFRONT OR REAR ON THE MOODS—INCIDENTAL EVENT AS A MODERATOR
by
Chih
-
Ying
Kuo
,
郭芝瑛
Published 2009
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