Tactical self-enhancement in China: is modesty at the service of self-enhancement in East-Asian culture?

by Cai, Huajian, Sedikides, Constantine, Gaertner, Lowell, Wang, Chenjun, Carvallo, Mauricio, Xu, Yiyuan, O'Mara, Erin M., Jackson, Lydia Eckstein
Published 2010