The effect of individualism and collectivism on customer satisfaction in retail sector asian versus western culture / Abdul Hamid Abdul Halim, Muhammad Hafizi Zamri and Mohd Faizol...

by Abdul Halim, Abdul Hamid, Zamri, Muhammad Hafizi, Mohd Rasid, Mohd Faizol Rizal
Published 2018

The relationship of brand marketing communication and brand authenticity / Wan Soraya Wan Abdul Ghani ...[et al.]

by Abdul Ghani, Wan Soraya, Azman, Nurul Atiqah Amalina, Mohd Rashid, Norhidayah, Abdul Halim, Abdul Hamid
Published 2020